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Free tool

Ad Budget Calculator

Plan with confidence. See how a monthly budget translates into clicks, leads, revenue and ROAS before you spend a rupee.

4,167
Clicks / month
125
Conversions
₹3,12,500
Est. revenue
₹400
Cost per conversion
6.25×
Projected ROAS

How to plan an ad budget

Start from your goal. Estimate your average cost per click and conversion rate, then work backwards to the budget needed to hit your target number of leads or sales. This calculator does the maths instantly — adjust the inputs to model best- and worst-case scenarios.

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