Free tools

Marketing tools that pay for themselves

A growing kit of free calculators and builders to plan campaigns, measure performance and track every click. No signup, no catch.

Google Ads ROI Calculator

Budget in, revenue out — by industry.

Model clicks, leads, qualified leads, customers and ROAS from a monthly budget, seeded with Indian industry benchmarks.

Facebook & Instagram, modelled honestly.

Turn a monthly budget into impressions, clicks, leads, customers and ROAS using Indian CPM and CTR ranges.

Is your ad spend actually profitable?

Calculate return on ad spend, ACOS and break-even ROAS in seconds.

Plan spend, leads and revenue.

Turn a monthly budget into projected clicks, leads, sales and ROAS.

Know your true ad costs.

Work out cost-per-click, cost-per-1,000-impressions and click-through rate.

How well does your funnel convert?

Calculate conversion rate, cost per conversion and projected revenue.

Track every campaign properly.

Build clean, consistent UTM-tagged URLs for accurate campaign tracking.

Cheap leads are rarely cheap.

Model raw leads → qualified leads → booked calls → customers to expose your true cost per acquisition.

Headlines that fit, first time.

Generate Google Ads headlines and descriptions plus Meta primary text, with live character counts against the real limits.

Get an instant SEO health score and a prioritised fix list for any URL.

Book a free strategy call and we'll build a custom growth plan around your goals.