Meta Ads for Travel & Hospitality
Travel is bought on desire and booked on timing. Meta is where the desire gets created — which means creative carries the campaign, and retargeting has to be patient enough to still be there when the trip is finally planned.
How we run this for travel & hospitality
Video and carousel creative that sells the experience rather than listing the amenities
Long retargeting windows to match genuinely long travel planning cycles
Seasonal and festival budget pacing rather than a flat monthly spend
What travel & hospitality businesses usually come to us with
- OTA dependence
- Seasonal demand
- Thin margins
What this delivers
- Scroll-stopping creative
- Lower CAC
- Scalable funnels
Everything in meta ads
Creative that converts
Thumb-stopping video and static built to sell.
Audience strategy
Prospecting and retargeting funnels that compound.
CAPI tracking
Server-side tracking to beat iOS signal loss.
Scale safely
Structured testing to scale winners without waste.
Meta Ads for other sectors
Common questions
Travel is bought on desire and booked on timing. Meta is where the desire gets created — which means creative carries the campaign, and retargeting has to be patient enough to still be there when the trip is finally planned.
We optimise to cost per direct booking. It's the number that survives contact with your P&L — unlike impressions, clicks or raw lead count, which can all rise while the business gets no better off.
Yes — travel & hospitality is one of the six verticals we work in regularly. On the first call we'll be straight with you about where our experience is deep and where it isn't, rather than claiming expertise across every sector.
We publish real starting numbers on our pricing page rather than hiding behind "it depends". After a free strategy call you get a fixed-scope proposal — no hourly billing, no surprises.
You do. Ad accounts, analytics, code, creative and domains are yours from day one and stay yours. We build inside your accounts, not ours.
Meta Ads for travel & hospitality — let's talk.
Book a free strategy call. We'll look at what you're running today and show you where cost per direct booking is leaking.